Ces quelques faits ne devrait certainement pas décourager les entreprises à utiliser Twitter. Les 20% ne sont que la pointe de l’iceberg, ils maintiennent en grande partie le réseaux pour les autres: les lecteurs et les auditeurs. Ceux-ci sont là et arrivent en masse continuellement.
The “talkative” 20% just needs to get their heads out of their bubble, look around and find a better way to engage non-peers in participating (it can be intimidating y’all!); i.e. potential customers. 180 million unique visitors come to the site every month and new users are signing up at the rate of 300,000 per day or over 3 per second.
«Ce dispositif est testé avec un pourcentage d’utilisateurs. Il permet aux gens de s’abonner à des amis et des pages pour recevoir des notifications lorsque la personne qu’ils ont souscrit aux mises à jour leur statut ou des postes de nouveaux contenus (photos, vidéos, liens, ou des notes).“
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In the wake of Israel raiding ships carrying aid en route for Gaza, sparking furor on Twitter, something strange happened on the micro-blogging site that stirred a lot of reactions. The hashtag, a way to categorize information on Twitter, pertaining to the raid was #flotilla. It somehow disappeared from Twitter trends for a while before [...]