Some social networks sometimes by their very purpose generate a need that few really thought of crucial importance, consider what just happened.
I ran today into a @HuffingtonPost article tweeted by @TedCoine, titled “The End Of Capitalism — So What’s Next?“ by Klaus Schwab (Founder & President of The Davos World Economic Forum). I first tried to share the article through Pinterest but surprise! I got a message that no large images were found in the article: Continue Reading…
On March 30th, Facebook will switch all profiles and pages to the new timeline display.If you haven’t made the switch yet, your profile and page may show a “gaping hole” after that date and until you do. Even if you have made the switch here’s a handy guide from the folks at iframe apps with some great tips.
For those living under a online rock, with the “Timeline” is the new Facebook profile with which Facebook wants you to “Tell your life story” (…) “through photos, friendships and personal milestones like graduating or traveling to new places“.
Let’s what happens…
Continue Reading…
After making a strong push to its subscribers for casting images through its own net and dubbing it: “1,000,000 Words in 140 Characters“, Twitter now allows direct posting of images through its website.
Twitter Now Allows Direct Image Upload — FasTake
Twitter nevertheless keeps a tight fits on analytics and when you do share an image through Twitter you can say goodbye to the number of times your picture has been seen. Continue Reading…
Violence, media black out and watered down stories due to pressures from drug cartels and dozens of journalists murdered in Mexico; have caused many residents to turn to blogs and social media — such as YouTube and Twitter — for their news.
Front Page "The Epoch Times": http://the epochtimes.com
(Source: The Epoch Times)
First ever Facebook Diploma from… Morocco, originally uploaded by FasTake.
How likely would you be to start stalking your Facebook friends if it were to save you time and allow for a more meaningful experience on the social network?
So Facebook is twiterizing… again. Mashable and AllFacebook are both calling it “HUGE”. Although the new feature offers some interesting engagement opportunities, it’s actually not that new. But let’s look at the “HUGEness” first. The scoop resides in a test feature Facebook is currently running and dubbing: “Subscribe”. Note they didn’t call it “follow”, it’s got to look genuine.
Soon you’ll be able to ‘subscribe’ to friends activities on Facebook and be notified about every single move they make. If all goes well, you’ll soon be able to see under the avatar of everyone of your friends this little link:
Facebook Subscribe Feature
With this nifty feature, every time you get on Facebook you’ll have notifications about everything the subscribed to person(s) did and you’ll be able to clamor your attention to the chosen one(s), making them feel good about how “interesting” their post was that it prompted you to comment and show how much attention you pay to them by the same token. Notwithstanding the little thrill you do now get when you comment on a post in the minute following its publication when, by pure chance, you ran into a post about which you had something to say from someone you actually care about .
“Chance” is the key word here, because up until now with your ever growing stream of friends and liked pages filling your timeline with their updates. Only Chance could hook you up with posts you actually cared about. With an ever bloating timeline one wonders how many are loosing interest in even looking at it; expecting it as so many times before, to be filled with the same old posts from that childhood classmate you just cannot come to terms with dropping or hiding.
Facebook Subscribe Notifications (Credit: Mashable)
Not anymore, assuming you are willing to have your notification box filled to the breams, you’ll now be able to create your own “nichework”, to hone in on and cultivate as well as your stalking abilities. Will that equte to less time spent aimlessly scanning your Facebook timeline? Will that mean more and better engagement?
Facebook Subscribe via SMS
The feature is in effect not entirely new since you can already subscribe to, or stalk, friends by clicking this little known link title “subscribe via SMS”. This action gets you an SMS about everything a friend initiates; i.e. will not notify of likes or check-in, as the new feature won’t either as reported by AllFacebook and so far confirmed by a Facebook statement to them:
“This feature is being tested with a small percent of users. It lets people subscribe to friends and pages to receive notifications whenever the person they’ve subscribed to updates their status or posts new content (photos, videos, links, or notes).”
The new feature would be a boon for businesses from an engagement standpoint allowing them to react to their fans activity in a timely fashion, and in particular if users can also subscribe to activities of pages; how often do you, if ever, check your “updates” section on Facebook?
This will certainly modify the flow of communication on Facebook and make it closer in speed, and potentially in volume, to Twitter’s. Isn’t that what Facebook is looking for? It is very similar to creating Twitter lists or saving searches but with the added bonus of notifications allowing for a faster response and maybe better engagement.
This indeed constitues further Twiterization of Facebook since the micro-blogging platform allows notifications about:
Credit: TheOatmeal.com
Could this really mean a better, more meaningful Facebook experience? Or will it mean more people turning into “Rashes” and “sucking at Facebook“?
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What do you think? Will you use this feature?
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Both Brian Solis‘ statements are very true but what is this rarity really? ‘Influence’ is one of, if not THE holy grail of social media. In plain English, social influence: it is the ability for a brand to make people do things they want them to do through using social tools.
It is defined in the same way as in real life; i.e. the ability to effect a change in behavior in another person, intentionally or unintentionally, as a result of the way the changed person perceives themselves in relationship to the influencer. Except that this influence exerts itself online.
Thus the higher level of social influence a brand has, the more ROI it will extract from its social activities; i.e.not only have people act upon what’s asked of them but have them further spread the request or even happily ‘work’ on that brand’s behalf.This is why it’s not only important to have a large audience and provide it with value but also to engage it, to be viewed as approachable and personable so that the audience can relate back, be influenced as well as have influential people on its side.
A level of social influence is calculated by factoring in different elements which vary depending on who you talk to. Klout is one of the forerunners in the field of Twitter influence measurement (they recently raised $5 million), defines it as a score over 100 that combines the following 3 factors:
You can see more details about your current Klout score. For context you can check FasTake’s Klout score details, which I’ve been nursing over the past year. Good news is that Klout provides very helpful hints to improve and don’t forget to refer back to this excellent article from @EFulwiler, I previously shared.
You can also see more details about the KScore calculation. There are others that dabble in this field but this one is the most prominent.
So next time you hear “Klout Score”, think: size + reach + entourage. Keep this equation in mind as you go about your daily activities as well as they do encompass the elements that drive your social activities if you are looking to generate actual ROI from it.
But is Klout the ultimate way to measure influence? What’s been your experience ? Have you used other scoring systems?
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